Ceriotti Professional Hair Dryer MIO IONIC 2250W

The Ceriotti MIO IONIC is a true Italian professional hair dryer with an ionization system. This hair dryer stands out not only for its high power output of 2,250 W, but also for several other advantages. The MIO IONIC model delivers an incredibly powerful airflow of 105 cubic meters per hour at a speed of 49 meters per second. With this performance, this model can handle any task in just a few minutes. In many ways, these capabilities have become a reality thanks to the patented professional AC EVO K16 AC motor. The motor operates at 18,500 revolutions per minute and has a guaranteed minimum service life of at least 2,000 hours.

The model’s controls are traditional—the hair dryer has 2 speed settings, 4 temperature settings, and a cool-air button. The controls are located on the front of the handle. It’s worth noting that this model uses a new type of mounting mechanism, which ensures a more secure grip on the body; and, if dropped, the attachment and the body remain intact and safely “detach” from one another.

The hair dryer's ionization system is a negative ion generator. Hair is naturally positively charged; during drying, this positive charge increases even further, creating static electricity that pushes the cuticles covering the hair strands apart. The hair’s surface becomes rough and dull.

The negative ions produced by the hair dryer neutralize the positive charge and eliminate static electricity from the hair. The hair cuticles close together, and the hair becomes soft and shiny, making it easy to comb. Ionization speeds up the drying process and also enhances the effectiveness of hair care products.

MADE IN ITALY